NEW YORK—January 30, 2018—Morgan James’ new release, The Billion Dollar Byte: Turn Big Data into Good Profits, the Datapreneur Way by D. Justhy, provides traditional companies the tools they need to incorporate big data into their business model and leverage it to increase profits.

 

Even the most established, successful companies can get left behind in today’s technological era if they don’t adapt to changing technologies. In order to keep up with competitors and maintain their high valuations, traditional companies must learn to utilize and leverage big data in their business models. With tips on how to hire the right technical entrepreneurs, how to weigh the value of a particular data system, and how to generate higher profits through big data, The Billion Dollar Byte: Turn Big Data into Good Profits, the Datapreneur Way guides readers to keep their organization competitive with an evolving business market and even improve upon their current peak performance.

Justhy is a leading authority on data strategy, data management, and big data analytics, and uses his experience to lay out an informed, step-by-step guide for entrepreneurs to thrive in the digital age. Knowing that often times companies have to formulate an entirely new business model to stay technologically relevant, he provides a framework for building data-centric business models that will keep them in competition with emerging organizations. With all of its tips, methods, and strategies for leveraging big data, The Billion Dollar Byte: Turn Big Data into Good Profits, the Datapreneur Way is the ultimate roadmap for traditional companies and new emerging companies alike to remain competitive and generate profit in the digital age.

 

  

If you would like more information about this topic, or to schedule an interview with D. Justhy, please call Nickcole Watkins at 516.900.5674.

 

About the Author:

Justhy Deva Prasad (aka D. Justhy) is an expert data technologist and practitioner. With two decades in the data industry under his belt, he has been sought after by companies around the world for consulting expertise, including advising Fortune 500 companies on behalf of IBM Labs. He is the founder and Chief Data Partner of Claritysquare Technology, a global consultancy that helps business leaders create economic value through the use and application of data. Justthy received his MBA from the University of Lincoln, in addition to attending London Business School. He currently resides in Zürich, Switzerland with his wife and children.

 

More About This Title:

The Billion Dollar Byte: Turn Big Data into Good Profits, the Datapreneur Way by D. Justhy, will be released by Morgan James Publishing on January 30, 2018. The Billion Dollar Byte—ISBN 9781683504283—has 188 pages and is being sold as a trade paperback for $17.95.

 

About Morgan James Publishing:

Morgan James publishes trade quality titles designed to educate, encourage, inspire, or entertain readers with current, consistent, relevant topics that are available everywhere books are sold.

( www.MorganJamesPublishing.com )

 

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